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A visual comparison for a lateral approach
Visual comparison between two or more subjects can be an excellent method and starting point to converge the focus of communication towards the main message (for example to the main product benefit).
Click on the images below to enlarge them and scroll the entire gallery
OP COSMETICS Print ad campaign for Maria Nila (hair products 100% cruelty free) - Subject 1
Headline: "The care of your hair. The respect for them"
OP COSMETICS Print ad campaign for Maria Nila (hair products 100% cruelty free) - Subject 2
Headline: "The care of your hair. The respect for them"
OP COSMETICS Print ad campaign for Maria Nila (hair products 100% cruelty free) - Subject 3
Headline: "The care of your hair. The respect for them"
© 2020 by Fabrizio Mirone
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